![]() If you're a business onwer-please don't use free logo makers, hire a designer instead. Also check out my other articles where I feature elegant fonts and professional fonts. 10 Best Modern Fontsīelow I’ve listed preview of each font ( MyFonts) with examples of use in logo design. Here’s my list of top 10 fonts to create a modern and minimalist logo design. You could simply buy a well-design font that will make you look contemporary and professional. That's why modern brands are very cautious and very particular about the fonts they choose.īig brands prefer getting a bespoke font, but if you’re a startup, you don’t have to design your font from scratch. For both your logo and your brand identity, the fonts you select express who you are as a brand.īesides colors and shape, fonts are probably the most important element through which you can express your brand personality. Go On, Tell Us What You Think!ĭid we miss something? Come on! Tell us what you think of this article on Font Psychology in the comments section.Many designers would agree that in order to design a contemporary looking brand identity, you must pay close attention to the typography you use. While planning a logo make sure that the negative image looks the same as the positive image. Complex fonts, though attractive, might backfire if they are not readable. Simple & Readableįonts are used to communicate. Usage of a lot of white space might make content look cheap. It is the font used on Swiss passports, proof of its easy readability. It is the combination of humanistic sans serif typefaces legibility and the geometric lines of the font Univers. But see to it that you don’t use much white space. This free cool font for logos is a series of typefaces created by Swiss designer Adrian Frutiger around the ’70s. while more spacing can be used to express coolness, luxuriousness, richness, etc. Minimal spacing can be used to show linkage, tight schedule, punctuality, strictness, etc. Spacing can be used to express specific messages. Select the font which suits this personality the most.List down your message you want to convey.Assign your brand an adjective (cool, witty, straightforward, etc.).Choose the one which suits perfectly to your brand identity.īefore you decide the font for your logo: Now that you already know about the personalities of the various font styles. ![]()
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